• 专利附录
  • 专利说明
  • 权利要求
  • 类似技术
  • 同族专利
  • 引用文献
  • 法律状态
  • 优先权
    • 专利摘要:
    Disclosed is a deposit attracting unit auction management system and method for attracting a bid deposit as a condition for participating in an auction in a system connected to a plurality of buyer terminals through a network and determining a successful bidder according to a predetermined bidding method. The deposit attracting unit auction management system includes an auction event database in which event information is stored, including information on a product or service, a bid start date, etc. for each auction target event; A bidding information database for storing bidding information including bids and bidders for each auction event; A bid processing information database for storing bid processing information including the amount of bidding security for each buyer attracted from the buyer and corresponding bid number and / or bid validity period for each buyer; A bid registration unit configured to perform a bid registration process by storing a bid for a specific event from the buyer terminal in the bid information database; A bidding processing unit for determining a successful bidder based on a unique lowest auction method, a unique average auction method, or a unique highest auction method among bidding information for a specific event stored in the bidding information database; And a deposit processing unit for selecting whether to immediately refund cash, convert to E-cash, or extend the bidding period when the bid security held by the buyer who participated in the auction ends when the bid participation opportunity granted to the buyer ends. Characterized in that made. According to this, site users can benefit greatly from attracting bid deposits for a specified period of time and gaining great benefits if they receive the bid qualification and the number of free bid participation. You can get it. In addition, the event auction operator can have a great effect on attracting new customers, and through the conversion of the e-cash (e-money) of the bid deposit, it can have a great effect on promoting the sales of paid contents and products of the company and its affiliates.
    公开号:KR20040030027A
    申请号:KR1020040018407
    申请日:2004-03-18
    公开日:2004-04-08
    发明作者:이형순
    申请人:이형순；
    IPC主号:
    专利说明:

    Auction Service Operation System and Method of Bidding Deposit {Auction method}
    [6] The present invention relates to a system and method for auctioning an event (a product, a service) using the Internet, and more particularly, a period in which a bidder is assigned to an event auction service operator to participate in an event auction bidding. During the event auction bidding and free bid participation number according to the bidding guarantee amount, after selecting the event and presenting a bid, when the auction ends, It relates to an auction operation system and method that sells the event to the bidder who presented the sum, the auction price is held, the auction proceeds, and the bidding deposit is returned to the buyer who participated in the auction or converted into the same value cash. .
    [7] In practice, the bid deposit will be held for a period of time with the consent of the buyer who participated in the auction, and if such period expires, the buyer will be refunded with a small fee, or at the buyer's option, the bidder ( Buyer) will be converted to the e-cash (or e-money) that you can buy paid content or products sold by the event auction service operator's site or affiliates at any time.
    [8] In general, trading of goods and the like is carried out using a virtual space, such as the Internet. Particularly, through auctions and reverse auctions, buyers buy goods at a lower price, and sellers can sell the goods at a higher price. To make it possible.
    [9] Auctions are divided into British auctions and Dutch Auctions, depending on the type of item sold. Generally, auctions are widely used, starting from the lowest price of the item and gradually increasing the price. It is a way to determine the buyer as the buyer.
    [10] Dutch Auction starts with the highest price and gradually lowers the price. It is the way that the buyer who decides to purchase is determined as a buyer without setting a deadline.
    [11] Alternatively, there is a reverse auction method that exists only online, and when a purchaser of a membership or an article presents a purchase condition, the supplier who selects the lowest price by the deadline is determined as the supplier.
    [12] Here, the bidder of the British auction and the Dutch jade ship is the buyer, and the bidder of the reverse auction is the seller. In a bid-to-price approach, the British auction fluctuates from a low to a high price, while the reverse auction and Dutch auctions start from a high price and fluctuate from a low price. Auction end time is British auction, reverse auction is the end time set by the auction client, the auction end time, while Dutch auction does not have a separate end time, the buyer's intention to buy means the end of the auction.
    [13] On the other hand, in recent years it is not the highest price auction method-and therefore not the original auction method. -The so-called lowest price auction method of auction operation that decides the only lowest price as a successful bidder is implemented. This auction is not an inherent (inverse) auction in that it is not a method of determining the winner as the winner of the highest price (in normal auction) or the lowest price (in reverse auction). It is similar to determining the winner by lot in that the presenter becomes the winner. The lowest bidding method is effective in maximizing the profit because the more bidders, the higher the participation fee.
    [14] However, such an auction method generates a considerable profit on the subject side of the auction, but since the bidder's participation frequency increases as the number of participation in the auction can be infinite, there is no limit. If recognized, there is a problem that the number of participating in the auction is gradually reduced, thereby reducing the width of profit. In other words, the bidder is felt as the cost of purchasing a lottery ticket at any moment because the bidder is the only one, and the bidder may gradually rethink or stop participating in the auction. There is a problem that the profit margin decreases accordingly.
    [15] On the other hand, due to the rapid spread and development of the Internet, various kinds of goods and contents are sold or made through the Internet, and the size of transactions is increasing exponentially, and recent Internet portal sites (Naver, Daum, Hitel, etc.) We are working to revitalize transactions through our site.
    [16] The present invention has been made in view of the above problems, and an object of the present invention is to provide a system and method for operating a bidding deposit attracting unit auction service for commercializing various events and selling through a differentiated Internet auction method.
    [17] Another object of the present invention is to provide a transparent and new auction service operating system and method by giving an opportunity to participate in the auction for free, instead of attracting a bid deposit returned after a certain period of time.
    [18] Still another object of the present invention is to provide a new method of auction service operating system and method that can increase the sales of the contents of the auction site operators or affiliates or products of the shopping mall.
    [1] 1 is a view showing the structure of the bidding deposits auction service operating system according to an embodiment of the present invention,
    [2] 2 is a conceptual diagram schematically illustrating a process in which an auction is operated according to an auction service operating system for bidding deposits according to an embodiment of the present invention;
    [3] 3 is a flowchart illustrating a process of registering a bid by a bid security deposit auction service operating method according to an embodiment of the present invention,
    [4] 4 is a flowchart illustrating an example of a successful bidding process in a bidding security auction service operating method according to an embodiment of the present invention,
    [5] 5 is a flowchart illustrating a process of processing a bid deposit in the method of operating a bid deposit auction service according to an embodiment of the present invention.
    [19] The deposit attracting unit auction management system according to the present invention for achieving the above object attracts the bidding deposit as a condition for participating in the auction in a system connected to a plurality of buyer terminals through the network and the successful bidder according to a predetermined bidding method. A system for determining, comprising: an auction event database in which event information including information on a product or service and a bid start price is stored for each auction target event; A bidding information database for storing bidding information including bids and bidders for each auction event; A bid processing information database for storing bid processing information including the amount of bidding security for each buyer attracted from the buyer and corresponding bid number and / or bid validity period for each buyer; A bid registration unit configured to perform a bid registration process by storing a bid for a specific event from the purchaser terminal in the bid information database; A successful bidder processing unit for determining a successful bidder based on a unique lowest auction method, a unique average auction method or a unique highest auction method among bidding information for a specific event stored in the bidding information database; And a deposit processing unit for selecting whether to immediately refund cash, convert to E-cash, or extend the bidding period when the bid security held by the buyer who participated in the auction ends when the bid participation opportunity granted to the buyer ends. Characterized in that made.
    [20] In other words, auction site managers attract bidding deposits for a certain period of time under the condition of granting bid participation opportunities, and a predetermined bidder decision method (auction method, auction method) that is predetermined for each product, that is, the only lowest auction method, the only average price auction method, or only Buyers whose bidding opportunities (number of bids or period of bidding) are terminated after determining the successful bidder by the highest price auction method shall be extended to the period of cash refund, conversion to E-cash, or bid retention period at the buyer's option.
    [21] As a result, buyers participating in the auction will be able to participate in the auction without the burden of fees payable in the existing lowest auction method, and the auction site manager will allow buyers who participated in the auction to purchase contents of a shopping mall or affiliated company operated by the auction site. It can be induced and can be expected to activate Internet commerce.
    [22] In another aspect, the present invention discloses a deposit attracting unit auction operation method for attracting a bid deposit as a condition for participating in the auction in a system connected to a plurality of buyer terminals through a network and determining a successful bidder according to a predetermined bidding method. That is, the deposit attracting unit auction operation method of the present invention, the first step in which the buyer is connected to the system to attract the bidding deposit according to the auction participation according to a predetermined condition and select the auction event and the buyer bids for the auction event A second process of bidding by presenting a price and a third process of determining a bidder (buyer) as a successful bidder based on a predetermined bidding method among the bid price suggested by the buyer and a bidding opportunity of the buyer who participated in the auction expire The fourth step of judging whether or not the bidding opportunity has expired in the fourth step, and the fifth step of selecting whether to immediately refund cash, convert to E-cash, or extend the bidding period. Extension of the cash refund, E-cash conversion or retention period according to the process and the selection in the fifth process above. It is characterized in that it comprises a sixth step.
    [23] Here, the bidder decision method may use a single lowest auction, a single average auction, and a single highest auction depending on the nature and type of the event.
    [24] The only lowest auction method is a method of selecting the only person who bids the lowest amount above the bid start price (lowest price) presented in the event.
    [25] The unique average price auction method calculates the average price divided by the number of bidders divided by the total number of bidders presented above the bid start price presented in the event. It is a way to select the only person who has bid.
    [26] The only highest auction method is a method of selecting the only person who bids the highest bid above the bidding start presented in the event.
    [27] In the above three auction methods, when the only successful bidder does not come out, the tied bidder is selected as the bidder who participated in the first bid among the smallest number of duplicates, that is, two (three without two). That is, any auction method will never make a bid for the reliability of all event auctions.
    [28] Hereinafter, the present invention will be described in more detail.
    [29] The deposit used in the present invention is a fixed amount of money or securities that the buyer wants to participate in the Internet auction operated by the auction site operator and the auction site operator, and the buyer keeps the auction site operator for the predetermined period by contract. After the expiration of a certain period of time, the purchaser's choice is converted to a refund or other means of payment (e.g. cash, gift certificate, etc.). In the embodiment of the present invention, the (bid) deposit is refunded in full to the customer at the time of refund, excluding a predetermined fee. However, if the customer wishes, the Bid Deposit may be paid before the end of the Bid Deposit Period, as follows: 1) the extension of the bid deposit period; 2) the Bid Deposit may be used to purchase paid content or products from the Event Auctioneer and / or its affiliates. Conversion to an e-cash (e-money), 3) bidding deposits to stocks of event auction companies, and 4) bidding donations to charities.
    [30] Events used in the present invention are all material means that are the object of human desire, that is, goods, generally defined as goods or services that are subject to commerce, but for convenience, events can be classified as follows.
    [31] -Classification of events-
    [32] Events are classified into representative events, event events, and product events according to their attributes and characteristics. The attributes and characteristics that distinguish an event may vary depending on whether the event sells a service or a product to a customer. An event that sells a service is called an event event, and an event that sells a product is defined as a product event.
    [33] Event An event is a sale of a service that provides a unique experience or enjoyment to various levels of site users (or potential buyers participating in an auction, as follows), for example: Age-related birthday celebrations, promotion celebrations, wedding celebrations, wedding receptions and honeymoon events, entrance and graduation events according to age and education, events to celebrate anniversary such as Valentine's Day, White Day or Christmas, opening celebration events , Love confession events, entertainers and daily dates, and famous singer concerts. And the event event is a feature that is provided when the bidder purchases the event event at the price of the successful bidder at the end of the auction.
    [34] Product event is a product sale model that sells products to site users. Examples include electronics, gift certificates (or securities), real estate, and sporting goods. Unlike event events, product events are delivered to successful bidders immediately after the auction.
    [35] Lastly, the representative event is an event product and a product event, which has a large size or an event product having a very high price range, and is generally an event product having a high customer preference and interest. A great event that is very effective in attracting. For example, travel around the world, language study abroad events, family insurance offers, luxury clothing from head to toe, lifetime skin care events, coma events, golf membership events, plastic surgery events, apartment interior renovation and sales Events, etc.
    [36] Hereinafter, with reference to the accompanying drawings, a preferred embodiment of the bidding deposit auction service operating system and method of the present invention will be described in detail. In the following description, for the purposes of thorough understanding of the present invention, descriptions are added to the drawings, but it will be apparent to those skilled in the art that the present invention may be practiced without these specific details. In some cases, descriptions of well-known features or elements that may unnecessarily obscure the subject matter of the present invention have been omitted. This is to avoid unnecessarily limiting the scope of the present invention.
    [37] 1 is a view showing the structure of the bidding security deposit auction service operating system according to an embodiment of the present invention, Figure 2 is auction according to the bidding security deposit auction service operating system according to an embodiment of the present invention Is a conceptual diagram schematically showing a process in which the operation is performed, FIG. 3 is a flowchart illustrating a process in which bid registration is made by a bidding guarantee auction service operating method according to an embodiment of the present invention, and FIG. FIG. 5 is a flowchart illustrating an example of a successful bidding process in the bidding security auction service operating method according to an embodiment, and FIG. 5 illustrates a process of processing a bidding deposit in the bidding security auction service operating method according to an embodiment of the present invention. One flow chart.
    [38] 1 is a view showing the structure of the bidding security deposit auction management system according to an embodiment of the present invention, as shown, the bidding security deposit auction management system according to an embodiment of the present invention is connected through a network (1) Mediation system 2, multiple buyer terminals 3, payment system 4 and delivery system 5.
    [39] The purchaser terminal 3 is a communication device capable of accessing and intervening with the intermediary system 2 via the network 1, for example, a personal computer (PC), a PDA, a mobile communication terminal, and an internet connection. Various communication devices such as TVs can be used.
    [40] The intermediary system (2) connected to the buyer terminal 3 and the network (1) to allow the buyer to bid for a specific event to purchase the goods at the price suggested by the bidder (buyer), the network (1) Interface server 10 for connection and exchange of information via a server, a processing server 30 in which various algorithms are performed and processed so that an auction procedure is carried out, a database server 40 storing a plurality of information, and a mail server 50. ).
    [41] The interface server 10 allows a plurality of terminals 3 to be connected through the network 1, in particular, the Internet or the wireless Internet, and converts various pieces of information provided through the processing server 30 in accordance with a communication standard. Provide a plurality of terminals 3 or receive information transmitted from the terminal 3 through the network 1 to provide to the processing server 30, and transmit and receive information with a web server or other system. And a database interworking device (CGI). The mail server 50 performs e-mail transmission and reception with each terminal 3 via the network 1.
    [42] Database server 40 is auction event information database 410, bid information database 420, bid processing information database 430, successful bid information database 440, payment information database 450 and member information database 460 ).
    [43] The auction event information database 410 stores information on all events (articles, services) that can be traded through the mediation system (2). For example, in response to the event code given to the event, information indicating the type of event, manufacturer information, the bid start and / or highest price set by the auction system operator, information indicating the characteristics of the event, the date of the bid, and the like. Various event information such as bid time, delivery information (delivery system information to be delivered, delivery cost, etc.) is stored, and these events may be classified and stored by category, and may be classified into a plurality of stages for each category.
    [44] Here, the highest bidding price (retail price) and lowest bidding price (bidding price) for an event are set for each event according to a bidding method (only lowest price auction method, only average price auction method or only highest price auction method). The bidding start price is set much lower than the retail price of the market, and the auction event information database 410 also includes event-based bid price units (eg, 1,000 won unit, 10,000 won unit, etc.).
    [45] The bidding information database 420 stores bidding information of buyers bidding through the network 1, in particular, bid prices. As the bidding information, for example, the buyer's identification name (or buyer's ID or social security number, etc.), bid price, bidding date, buyer's payment information (credit card number, bank account number, etc.) In this case, information on the number of bids, contact information, etc. that the buyer bids for the corresponding event may be stored.
    [46] The bid processing information database 430 stores the amount of the bidding security for each buyer attracted from the buyer and the number of bids and / or bid participation period for each buyer accordingly. The bid deposit is to be entitled to participate in the event auction with the consent of the buyer who accesses the auction site and to receive the number of bids free of charge. Subject to a refund. In addition, the deposit can be converted to other means of payment (e-cash) of the same value according to the buyer's choice. Bid deposits are paid differentially according to the amount of free bidding, for example:
    [47] Bid DepositNumber of bidsRefund PointBid Valid Period 100,000 won50 times12 months later12 months 50,000 won20 times12 months later12 months 30,000 won10th12 months later12 months 10,000 won3rd time12 months later12 months
    [48] The number of free bid participation refers to the number of opportunities to participate in the bid free of charge during the bid validity period, and may participate in various event auctions as many times as the bid participation number within the bid validity period. After the number of free bids is exhausted, additional bidding is possible only after attracting additional bid deposits. After the validity period of the bid, the number of free bids remaining will automatically expire. A bid participation opportunity is a concept that disappears when either the number of bid participations or the bid validity period expires first.
    [49] Bid deposits are refunded in full to the customer at the time of refund, except for a prescribed fee. However, if the buyer desires, the bidding deposit may be converted to the following contents even before the end of the bid deposit period. 1) to extend the bidding period, or 2) convert the bidding deposit into an e-cash (e-money) that can purchase paid content or products from an event auction company or affiliate, or 3) convert the bidding deposit into an event auction company. 4) donations to charity or to provide assistance to the underprivileged.
    [50] The successful bid information database 440 stores successful bid information on the successful bidder among a plurality of bidders bidding for each event. For example, information such as a purchaser's name, a successful bid price, a delivery address, a delivery date, and the like, corresponding to each event code may be stored.
    [51] The payment information database 450 stores payment information, and for example, information such as an amount paid for each buyer (event purchase cost in the case of a successful bid, etc.), a payment date, and a payment status may be stored.
    [52] The member information database 460 stores information on buyers registered as members who can transact through the mediation system 2. For example, an identification number (ID, etc.) and password, e-mail address, contact information and payment information for login are stored, so that payments can be made automatically based on the stored information without the buyers having to enter their information. Process and bid. In the embodiment of the present invention, not only the buyer registered as a member but also nonmembers may participate in the auction (bidding) as a bid deposit attracting unit.
    [53] The processing server 30 that performs bidding and auction processing based on the information stored in the database server 40 includes a user authentication unit 310, a bid registration unit 320, a successful bid processing unit 330, and a deposit processing unit 340. And a payment processing unit 350.
    [54] The user authentication unit 310 processes member registration and authentication of multiple buyers, and the bid registration unit 320 processes member and non-member buyers through the network 1 to bid for a specific event, and specifically, auctions Providing various event information stored in the event database 410 to the purchaser terminal 3, and bidding information including the bidding information of buyers bidding for each specific event, in particular, the bidding price for each buyer in the bidding information database 420 to bid Perform registration processing.
    [55] The auction processor 330 selects a successful bidder for each event after the bid is finished based on a plurality of bid information stored in the bid information database 420, and selects a successful bidder according to a successful bidding method. In the case of the lowest auction method, the only lowest bidder is selected as a successful bidder from a plurality of bids.
    [56] The payment processor 340 processes the event fee based on the successful bid price by interworking with the payment system 4 based on the payment information of the buyers, and stores the payment processing result in the payment information database 450.
    [57] In the present embodiment, each component of the processing server 30 is shown to operate in the processing server, but is not limited thereto, and may be implemented as an independent server to process corresponding functions, and the databases 410 to 460 may also be It is not limited to being classified as described.
    [58] The bid security deposit unit auction service operating method of the present invention will be described based on the system having the above structure.
    [59] Figure 2 schematically shows the auction operation process according to an embodiment of the present invention. As shown in FIG. 2, in the system according to the embodiment of the present invention, the purchaser may connect to the intermediary system 2 using a computer or a mobile communication terminal.
    [60] The buyer proposes a bid for an event to be bidding through the Internet or a mobile communication network, and in accordance with the bidding participation, the mediation system 2 bids according to the successful bid method among the plurality of bids, and the payment system 4 Through the payment for the event, and through the delivery system (5) to deliver the successful bid and payment event to the successful bidder.
    [61] The following describes in more detail the process of bidding and auctioning and the process of depositing after a successful bidder decision.
    [62] In an embodiment of the present invention, after securing an event that can be auctioned, the bidding announcement for the event is made online or offline before the bidding is started, so that the buyers can use the brokerage system 2 through various channels. You will access and bid on it.
    [63] In FIG. 3, a bid registration process is performed sequentially through the Internet in the auction service operating system according to an exemplary embodiment of the present invention. As shown in the figure, when the purchaser enters a URL for connecting to the intermediary system 2 while the purchaser runs a program (for example, a web browser) for network connection on the terminal 3, the URL information is In a web browser it is converted by HTTP (hypertext transfer protocol) and packetized and then sent to the intermediate system 2 via the network 1.
    [64] Accordingly, the interface server 10 of the mediation system 2 transmits the web page corresponding to the URL information to the purchaser terminal 3, and the transmitted web page is converted into a window state on the web browser and displayed. Therefore, the buyer confirms various information provided by the mediation system 2 through the web page displayed on the screen of the terminal 3 (S100).
    [65] Thereafter, when the interface server 10 of the mediation system 2 provides the screen for member authentication to the purchaser terminal 3 to which the interface server 10 is connected, and the buyer ID and password are transmitted from the purchaser terminal 3, the processing server 30 The user authentication unit 310 performs member authentication according to whether the transmitted buyer ID and password are stored in the member database 460 (S110).
    [66] When the purchaser authenticated as a member or a purchaser who is not authenticated requests the event information, the bid registration unit 320 of the processing server 30 connects the purchaser's terminal 3 to a page providing the event information. To check the information on the event you want to bid (S120 ~ S130).
    [67] In this case, if the event is an article, information of various articles is provided for each category, for example, a communication device, an acoustic device, a beauty salon, a living furniture, and a health product. In addition, the number of bidding opportunities, the number of deductions, and the method of winning bid are provided so that the buyer can set an appropriate bid.
    [68] When the buyer selects a specific event to participate in the bidding, the bid registration unit 320 determines whether the buyer is a buyer who holds a deposit (S131), and when the buyer does not attract the deposit, the payment processing unit 340 causes the purchaser terminal (340). 3) request to attract the bidding deposit and make a payment request to the payment system (4). (S140 ~ S160)
    [69] On the other hand, if the buyer attracts the deposit in step S131 determines whether the bid participation opportunity (number or period) has expired (S132), if it expires, the deposit processing unit 340 to perform the deposit processing step.
    [70] If the buyer enters a bid after payment is completed or bidding opportunity is not expired to attract the deposit, the bid registration unit 320 stores the bid price and the buyer in the bid information database 420. (S170 ~ S190 )
    [71] Next, the mediation system 2 performs a successful bidding process based on the bidding information stored in the bidding information database 420. A process of successful bidding will be described with reference to FIG. As shown in the drawing, the auction processing unit 330 checks whether a predetermined bidding time has elapsed, and if the bidding time is over, performs a successful bidding process according to a predetermined bidding method based on the bidding information stored in the bidding information database 420. . Here, when the successful bidder decision method is the lowest auction method, a buyer who presents the only lowest price within the bid price range suggested by the auction operator by searching a plurality of bidding information stored for each event code in the bidding information database 420 (S200) If so, he is selected as a successful bidder (S120, S220).
    [72] On the other hand, if there is no purchase offering the lowest price, but two or more people offer the bid price at the same lowest price, the first bidder who bids the bid is selected as a successful bidder. The process of selecting successful bidders is described in detail as follows.
    [73] 1. When the bidding time ends, sort in ascending order based on the bid price.
    [74] 2. Find and reorder the price of only one bid among the bids.
    [75] 3. The bidder with the lowest price is selected as the successful bidder, and the successful bidder purchases the event at the bid price.
    [76] If there is no price bid for only one person, the successful bidder is selected in the following order.
    [77] 4. Select only the bid price bidding by 2 people and sort in ascending order based on the bid price.
    [78] 5. If there are no bids bidding for only two people, then bid biddings for bidding only three, the least number of bidders. Bid price bidding only 4 people… The buyer who bids the first price among the plurality of bidders with the lowest bid ordered by ascending order is selected as a successful bidder.
    [79] In this way, the final winning bidder must be determined, and the only case in which the winning bidder is not determined is when no one bids on the auctioned item.
    [80] When a successful bidder is selected for each event as described above, the successful bidder processing unit 330 notifies the successful bidder through the mail server 50 to the purchaser's terminal 3.
    [81] The buyer who is notified of the successful bidding provides the final purchase intention to the mediation system 2, and the payment processing unit 350 displays the amount and payment information corresponding to the bid presented by the buyer when the buyer wants to purchase the successful bidding event. (4) to pay by requesting payment. (S240 ~ S260). When payment is made by the payment system 4, the payment amount, payment date, payment number, and the like are stored in the payment information database 450, and when the event is required to be delivered from the event database 410, the event is delivered. After finding the information on the system, the delivery request is provided by providing information such as an event code, a delivery location, a delivery date, etc. to be delivered to the corresponding delivery system 5 (S270 to S280). In this case, the delivery system 5 may be a supplier that substantially supplies an event, or may be a delivery company that performs delivery only by receiving an event from a supplier.
    [82] When the auction process is completed, the deposit processing unit 340 searches the bid processing information database 430 for whether the bid participation opportunity (participation number or period) has expired for each buyer (S300, S310). Accordingly, the process of switching to E-cash, extending the internment period, and processing a cash refund after limiting a predetermined fee is performed. Reflected in the information database 430.
    [83] The bidding deposit attracting unit auction service operating system and method of the present invention is a completely new method of auction service method, the buyer who wants to participate in the auction after a certain period of time (the same payment means or other payment means or securities, etc.) ) The bidding deposit is held under the condition of refund, and the auction service operator participates in the auction free of charge, and the auction service operator can induce the buyers who participated in the auction to purchase shopping malls or paid contents operated by the company's site. I can do it.
    [84] Although the present invention has been described with reference to the most practical and preferred embodiments, the present invention is not limited to the above disclosed embodiments, but also includes various modifications and equivalents within the scope of the following claims.
    [85] As a variant or applicable embodiment, for example, an event planner may pre-plan various events to register event products for sale at a specified amount or through auction in an internet event market operated by an event auction company. It is possible to make a business model that pays an internet auction deposit or a predetermined event product registration fee to an event auction company, and pays a predetermined sales fee to an event auction company when an event product registered by an event planner is sold.
    [86] This allows event auction companies to provide a marketplace for trading events over the Internet, allowing customers and businesses, companies and businesses to search for, trade in, and exchange opinions on desired event products through the event auction system. It can serve as a forum for community.
    [87] According to the event auction method according to the present invention, the site user is more active and proactive because the site user can obtain great benefits if the bidder is attracted for a specified period and is given the bid qualification and the free bid participation number. The effect of participating in the operation of the site can be obtained.
    [88] In addition, the event auction operator can have a great effect on attracting new customers, and by converting the bid deposit into the e-cash (e-money), it can greatly increase the sales of paid contents and products of the company and its affiliates.
    权利要求:
    Claims (3)
    [1" claim-type="Currently amended] In the deposit auction operation system for attracting bidding deposits as a condition for participating in the auction in a system connected to a plurality of buyer terminals through a network and determining a successful bidder according to a predetermined bidding method,
    An auction event database in which event information including information on a product or service and a bid start point for each auction target event is stored; A bidding information database for storing bidding information including bids and bidders for each auction event; A bid processing information database for storing bid processing information including the amount of bidding security for each buyer attracted from the buyer and corresponding bid number and / or bid validity period for each buyer; A bid registration unit configured to perform a bid registration process by storing a bid for a specific event from the purchaser terminal in the bid information database; A successful bidder processing unit for determining a successful bidder based on a unique lowest auction method, a unique average auction method or a unique highest auction method among bidding information for a specific event stored in the bidding information database; And a deposit processing unit for selecting whether to immediately refund cash, convert to E-cash, or extend the bidding period when the bid security held by the buyer who participated in the auction ends when the bid participation opportunity granted to the buyer ends. Deposit auction operation system, characterized in that made.
    [2" claim-type="Currently amended] In the deposit attracting unit auction management method of attracting bidding deposits as a condition for participating in the auction in a system connected to a plurality of buyer terminals through a network and determining a successful bidder according to a predetermined bidding method,
    A first process in which a buyer accesses the system to attract bidding deposits for auction participation according to a predetermined condition of an operator and select an auction event;
    A second process in which the buyer bids by offering a bid price for an auction event,
    A third process of determining a bidder (buyer) as a successful bidder based on a successful bidder determination method determined by an operator from among the bid prices suggested by the buyer;
    A fourth process of determining whether a bid participation opportunity of the buyer who participated in the auction has expired;
    A fifth process of prompting the buyer for the expiration of the bid reduction opportunity in the fourth process to select whether to immediately refund the bid security deposit, convert it to E-cash or extend the bid period.
    And a sixth process of extending the bid deposit cash refund, e-cash conversion, or retention period in accordance with the selection in the fifth process.
    [3" claim-type="Currently amended] 3. The method of claim 2, wherein the successful bidder determination method is the only lowest price auction method, the only average price auction method, or the only highest price auction method.
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    同族专利:
    公开号 | 公开日
    KR100434976B1|2004-06-09|
    引用文献:
    公开号 | 申请日 | 公开日 | 申请人 | 专利标题
    法律状态:
    2004-03-03|Priority to KR20040014206
    2004-03-03|Priority to KR1020040014206
    2004-03-18|Application filed by 이형순
    2004-04-08|Publication of KR20040030027A
    2004-06-09|Application granted
    2004-06-09|Publication of KR100434976B1
    优先权:
    申请号 | 申请日 | 专利标题
    KR20040014206|2004-03-03|
    KR1020040014206|2004-03-03|
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